ALEXANDER RESCHKE

 

Alex is a fashion and beauty photographer.


I've been working for several years as an international marketing expert / CMO. During this time I recognized my passion for classical portrait photography. My style: minimalistic, timeless, expressive.

Available for Fashion, Portrait & Commercial Photography commissions in Germany.


My career

CV

At the age of 13, I developed software for managing my pocket money and marketed it at my school. At the age of 16, I started my first consultancy projects. The German magazine "WirtschaftsWoche" named me as one of the youngest entrepreneurs in Germany.

After graduating from high school, completing my alternative civilian service, and beginning to study business administration, I felt my entrepreneur gene again and founded wiwi-leipzig.de, the first local student learning portal. In the meantime, I did an internship in the Diplomatic Sales department of BMW AG in Munich and helped to establish Central Germany's largest student festival, the Campusfest.
After 90% of all local students used wiwi-leipzig.de, it was time for the next step.

Together with partners and renowned VC investors, I founded Pharetis GmbH in 2007, served as managing partner until January 2013, and then joined the advisory board. Pharetis GmbH operates leading internet portals, such as Uniturm.de, the largest academic learning portal in Central Europe and 15 other online portals. The company was supported by renowned investors such as TGFS, Stephan Schambach, and Karsten Schneider. In December 2019 Dirk Ehrlich and I bought back the shares of all investors in an MBO so that we are now the sole shareholders of Pharetis GmbH.

From February 2013 to January 2016, I helped build up Webdata Solutions GmbH as Chief Marketing Officer. The company is one of the market leaders in the field of BI for e-commerce (SaaS). The Big Data technology offers leading international retailers and brands an efficient, web-based market analysis. Like a swarm of bees "swarming out" on the Internet, the software collects market information. This huge amount of data is then cleaned, assigned, and evaluated in an extremely reliable manner. The company, which is also represented internationally in Italy, Turkey, Israel, and the UK, is the winner of the eco Internet Award in the e-commerce category, is one of the 20 fastest-growing startups in Germany and is supported by well-known investors such as Seventure Partners, b-to-v Partners AG & Senovo.

Together with Pharetis GmbH, I founded the agency brand Constabo in February 2016, which supports well-known companies like Alexander Thamm GmbH and RS Media Group AG in the areas of digital marketing consulting, visibility optimization, conversion optimization, and social media marketing. Together we successfully positioned a variety of web projects on the market, such as Bewerbungstraining.de, the market leader in the field of career consulting, or the largest Instagram community in Central Germany.

Since March 2018 I have been responsible for the international marketing of Data Virtuality GmbH as Chief Marketing Officer. Data Virtuality offers scalable data integration solutions that combine two powerful technologies in a unique way: Data virtualization with an automated ETL engine (SaaS). The company has been awarded the Gartner Cool Vendor and Forrester Wave Contender awards for this. Its international customer base includes Crédit Agricole, Audi, and DHL. The company was founded in 2012, supported by well-known investors. Since then, it has grown by more than 100% annually and has been named Germany's fastest-growing Big Data start-up twice in a row. Data Virtuality has 50+ employees spread over four offices in Europe and the USA and enjoys the trust of more than 100 customers from various industries worldwide.

I regularly pass on my experience in business development, venture capital financing, and marketing in lectures and consulting projects.


Studio

My studio is located at the vital center of Leipzig's most creative spot Plagwitz in the office of Pharetis.